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Most people think that KCWI is owned by The CW Television Network, but that is not correct. KCWI is owned by Pappas Telecasting Companies, based in Visalia, California. Pappas Telecasting is the largest privately-held, commercial television broadcast group in the United States in terms of U.S. Household coverage as defined by Nielsen Media Research. KCWI was "born" on the air January 20th, 2001, as KPWB and broadcasts from the area's tallest tower located near Alleman, Iowa. |
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KDMI was the first digital-only television station to broadcasts out of Des Moines, Iowa. KDMI was "born" on August 28, 2006 as a My Network affiliate and America One programming continuing at all other times on channel 56.1. KDMI now broadcasts on channel 19.1 and channel 20 on Mediacom as a THIS Network Affiliate with movies running almost continually throughout the day. Pappas Telecasting owns KDMI and carries its sister station KCWI on 23.1. |
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Pappas Telecasting subscribes to the "Four P's" philosophy for success in television broadcasting. The "Four P's" include People, Power, Programming, and Promotion. By hiring the best people; operating stations with optimum power, and providing the best programming and marketing them with creative promotion and community service, Pappas stations are among the most successful in the nation. |
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Station Information
General Sales Manager
Local Sales Manager
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We've Got Plans For Your Business Let's Make Some Money Together
If someone told you that you could touch a market that would keep you in business for years, what would you say?
Believe it or not, the world of advertising is undergoing a change. At KCWI we can help you make greater impact with your marketing dollars by correctly implementing the use and domination of two mediums...Television and the Internet. What makes things truly appealing for local businesses is that it's extremely cost-effective in the early days as these two vehicles become closer-and-closer. Let's say you'd like to advertise on KCWI 23. Have you thought about complimenting your TV ads with a nearly-unlimited Internet presence? It's all just beginning in Central Iowa. It's economical. It's inexpensive. It's here now at KCWI 23 and KCWI23.com. Advertising on both KCWI 23 and KCWI23.com can give your business real impact. You Are Ready
Do you have questions about what options you have as an advertiser? We've put together some clear-cut, plain-speaking answers that might help you with your decision.
Why I Should Buy Ads On KCWI 23 And KCWI23.com
Here's the bottom line: You want to expose your business to as many people as possible.
Some folks watch TV. Others surf the Internet. What if you could touch both of those potential customers? What if they see your ad on KCWI, but would like to know more about your product? What if you had a way to spread your message to a demographic group that ranges from age-18 to 49, the group making the most purchases of any? We can design a campaign that brings televison and the Internet together. Growing Together
Consider this scenario: You place a series of television advertisments on KCWI 23, our TV media. Why not direct your customers to KCWI23.com to find out more?
On KCWI23.com, we can not only let Web surfers see your ad, but we can show them information about your product that goes well beyond a 30- or 60-second ad. Let's say you wanted to let your clients see a tour of your offerings. KCWI23.com can place a video on our Website for access 24-hours-a-day. Interested
Contact one of our Account Executives today to see the future. We've got plans for your business at KCWI 23.
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